Celebrating Community, Culture, and Conservation at the Lexus US Open of Surfing

At the Lexus US Open of Surfing, we honored the powerful connection between community, culture, and environmental stewardship. From protecting our coastlines through cleanups to advancing oyster restoration, this event showcased our collective responsibility to safeguard the ocean, bringing together hundreds of dedicated volunteers. Through cleanups with WILDCOAST and the Surfrider Foundation, we successfully collected and responsibly disposed of nearly 1,000 pounds of trash. In collaboration with Orange County Coastkeeper, we diverted 1,110 oyster shells from the landfill, repurposing them for crucial restoration efforts. These impactful initiatives were supported by Sustainable Ocean Alliance, along with their team of youth leaders and ocean advocates driving real-time action. Additionally, Sustainable Ocean Alliance ecopreneurs Sway the Future and Repurpose Global shared their innovative, ocean-positive solutions, offering fans a hands-on experience with their groundbreaking products. A special thank you to Nina Dobrev, Sage Erickson, Eli Hanneman, Jett Schilling, and all the partners who made this event possible. #WSLOneOcean is a global initiative supported by SHISEIDO and YETI, with regional backing from Lexus. To learn more and get involved, read the full article: https://ift.tt/9ygY8uE #WSLOneOcean #ShiseidoBlueProject #JoinTheAlliance #USOpenOfSurfing World Surf League https://www.youtube.com/watch?v=TQZzQS9Es7w